Kim Kardashian Learns and Teaches a Lesson in Ethical Marketing

Kim Kardashian recently took the beauty world by storm by launching her very own makeup line. As expected the line of 300 000 units sold out in minutes earning Kardashian $14 million in sales. Following her younger sister Kylie’s success in the beauty business, Kardashian’s success does not come as a surprise. What is thought-provoking is that this success comes despite Kardashian facing major backlash just … Continue reading Kim Kardashian Learns and Teaches a Lesson in Ethical Marketing