Doctor Voices Concern Over Inequality in the Beauty Industry

Toronto resident, Dr. Tamike Hamlet has voiced a concern regarding a lack of makeup for darker skin tones in the beauty industry. The issue came to Hamlet’s attention after facing the same challenges over and over again while attempting to purchase makeup to match her skin-tone. In particular, Hamlet was appalled to discover a product she had been purchasing from Sephora for several years is … Continue reading Doctor Voices Concern Over Inequality in the Beauty Industry

Perfect Corporation Reinforces Infinite Definition of Beauty Using AR

Perfect Corporation has partnered with social media mogul Frankie Grande and make-up artist Nikki Fontaine to incorporate male beauty styles on their YouCam Makeup app. The updated features on the augmented-reality based app will include gender-neutral approaches to beauty with looks such as ‘glam rock’ based on Franke’s new music video. The look is one of many Perfect Corporation hopes to add to makeup looks … Continue reading Perfect Corporation Reinforces Infinite Definition of Beauty Using AR

Kim Kardashian Learns and Teaches a Lesson in Ethical Marketing

Kim Kardashian recently took the beauty world by storm by launching her very own makeup line. As expected the line of 300 000 units sold out in minutes earning Kardashian $14 million in sales. Following her younger sister Kylie’s success in the beauty business, Kardashian’s success does not come as a surprise. What is thought-provoking is that this success comes despite Kardashian facing major backlash just … Continue reading Kim Kardashian Learns and Teaches a Lesson in Ethical Marketing